17 Feb Motivation for business success
Motivation for business success
Consistency is a key element of building a business. Look at the top businesses in the world and you will see how they consistently do the things over and over: commercials, billboards, producing a product every so often, etc. For example, Toyota consistently comes out with a new model of car every single year. We know that and expect it. We trust that it will happen.
For example, Toyota consistently comes out with a new model of car every single year. We know that and expect it. We trust that it will happen. Some people even put off buying a car late in the year so the can buy the next year’s model.
The same is true for small businesses. Consistency is vital in our business in order for it to thrive. But consistency does not just happen….what you really need in order to be ultra consistent is motivation.
Motivation is what adds the fuel to the fire. Without it, you will not do the things you need to build your business when the going gets tough. When all you want to do is sleep in and watch movies on Netflix.
So today I am going to go in depth with you about motivation and how you can leverage it in your business.
It Starts with WHY
I think as moms we have an extra special motivator and that is our kids. But I think developing our why needs to go even deeper than that. Our really deep why that is like fueling our soul.
This reason for you to start a business has to be something that literally makes you cry.
Because let’s face it, when it’s two in the morning and you are launching a program it’s tough. When it’s a random Tuesday, you are exhausted and just don’t feel like it…. it needs to fuel you through these tough moments.
Many people say that it’s their family. I am going to step out on a limb and say if you are struggling with getting motivated on your rough days and your why is your family it’s not deep enough. Let me explain…
My why for a long time was my family. But I had income coming in from other sources and I knew my family would be okay even if I didn’t leave my soul sucking J-O-B to work on my business full time. It wasn’t until I said: I want to help millions of moms to generate their own income so that they don’t have to worry about going to a JOB, PTO ect. That I really got some fuel going.
To clarify that doesn’t mean that, I don’t love my family. By freeing millions, I will automatically be helping my family. I think it’s because I am going at it from my deeper value of freedom and empowerment for women.
Its most powerful to have a why that is based on your core values and a greater purpose beyond yourself.
Types of motivation
There are two types of motivation: Towards motivation and away from motivation.
Towards motivation is your ultimate goal. Where you see yourself in 90 days, 1 year or even 5 years. This is why those ideal life exercises are so powerful for people who are building businesses (if you haven’t done this exercise go do it!).
Away from motivation is the worst case scenario. This is what you are looking to run away from as quickly as possible. An example of this is when I was working at my 9-5 job and I saw people that worked there (unhappily) for 30 years without changing jobs. I knew that I didn’t want that for myself and that was a huge motivator for me to find ways to advance my career.
So both types of motivation have an impact on your decisions from day to day.
Away from motivation can be more motivating when you are trying to run away from a very bad situation that you see (eg. not fitting into your jeans, you go on a crash diet) but once you get far enough away from the threat you start to ease up and let things slide. That is where towards motivation comes in.
It’s important to have both types of motivation to reach your goals in your business. For my clients who are looking to leave their 9-5 jobs, I have seen that their away from motivation really fuels them to start their business. Once they start to see some income coming in they may ease up and this is the perfect time to call in that towards motivation and start setting higher income goals.
Assess where you are right now
If you continued on the way you are going right now in your business, where would you be in 5 years?
If that picture looks good to you then do nothing.
If you do not like what you see get some help.Whether it’s a business coach to help you guide you to success, a VA to help take the weight off your shoulders or perhaps it’s a mastermind to know that you are not alone. I encourage you to reach out and get the help you need to advance your business. Whether it’s a business coach to help you guide you to success, a VA to help take the weight off your shoulders or perhaps it’s a mastermind to know that you are not alone. I encourage you to reach out and get the help you need to advance your business.
I believe that as mom entrepreneurs, we cannot do it all alone. In fact, going back to the Toyota analogy, do you think the CEO of Toyota is going to be the one to go and attach the bumpers to the cars?…Probably not. That does not mean that the bumper is not an important piece. The man who attaches the bumper is an important part of the team because, without it, the car would not be complete or safe.
So think of the parts of your business where you are struggling to be consistent in and outsource them. Hire a virtual assistant to help you. Get a coach to help you with strategy. Get a graphic designer or copywriter….Your team is what will take you to the next level of business because they are the experts.
Set a deadline
So if you are struggling with motivation, perhaps it’s to consistently write blog posts or to consistently post on social media. Set a deadline for yourself for when the post needs to go up. Make it a non-negotiable deadline. Have someone hold you accountable to it and see the magic happen.
I find that this works for me in my business. Probably because I worked in corporate jobs for so long and even in school. The deadline was either the test or what the boss said. Now, I am the boss so I have to set the deadline.It’s awesome to have the flexibility to control our own schedule and when we do things. If we are just starting out we may not have a team waiting for us to complete certain things.
It’s awesome to have the flexibility to control our own schedule and when we do things. If we are just starting out we may not have a team waiting for us to complete certain things like if you are committing to posting in facebook groups.
[bctt tweet=”Those that remain consistent reap the benefits.”]
I have found through my business that, working with a coach has helped me to not only get a roadmap for my business but to remain accountable to every step along the way. That is also the service that I provide to my clients.
A little bit of motivation
In one of my favorite books of all time “The Obstacle is The Way” by Brian Holiday, he tells the story of Demosthenens, a man who had a severe speech impediment and was teased and tormented as a child. He went on to lose his father and all of the money from the inheritance was taken from him. So Demosthenens locked himself up in a basement and studied and practiced. He ended up delivering his own speech in a
He ended up delivering his own speech, fighting his speech impediment and winning back the money of his inheritence. He was later asked what the most important trait of speechmaking was and his response was:
“Action, Action, Action”
I believe that this is the case in business as well. No skill, knowledge or trait beats consistent right action.
[bctt tweet=”No skill, knowledge or trait beats consistent right action.”]
So today, I challenge you to cultivate the motivation within you. Comment below with one area that you will commit to improving your motivation.